I’m humbled that my sweet mentor and friend Shanna Skidmore featured me on her website. We chatted about lots of things in running a small business – including money. With Shanna’s help in The Blueprint Model, I found my confidence in pricing my work to earn a fair, livable wage in my business. Pricing seems to be a taboo topic, especially for creatives, but the fact is that in order to continue to serve your clients well, you need to price your work to reflect the full value you’re providing. Talking about money should be an open dialogue, and the price to your clients isn’t an emotional thing. It’s math – and that should give you confidence, when you know why you charge what you do.
That super-cozy sweater at Anthro that you love costs $90.00. Period. It’s not less money if you ask the clerk nicely for a discount, that same clerk isn’t really all that concerned if you choose to buy it or not, nor does she care to hear about another sweater you saw at H&M for $35.00. The price is what it is, based on a thorough calculation to determine appropriate profit – it’s the customer’s choice whether she wants to purchase it. From my time working with Shanna, I’ve come to realize my business shouldn’t be any different. Neither should yours. Have confidence in pricing your work for profit! It’s what makes you a business owner and not a hobbyist.
Again, deepest thanks to Shanna for all the lessons – and for this feature!
Check out the full article here:
I want to read it!
And watch the video interview here:
If you didn’t already know, I’m definitely a Shanna fan! Feel free to ask me any questions about working with her. I’m a Blueprint Model graduate, and I use her planner (called My Blueprint Year). I’ve also attended the Blueprint Summit – and can’t wait for this year’s event! I’d be delighted to share my experience about working with her and how she’s helped me find confidence in pricing, workflow/process, and overall vision for how I’d like my business to fit into my life – not the other way around.
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